# MarquIQ

> MarquIQ is the autonomous marketing system that researches, writes, distributes, and engages across 26 platforms for solo SaaS founders. Real marketing in your voice, grounded in your product facts. Approval queue on by default; autopilot is earned.

## Summary
MarquIQ is autonomous marketing infrastructure for solo SaaS founders, developers, and app builders
who would rather be shipping product than writing LinkedIn posts. A founder plugs in a product URL.
MarquIQ crawls the site, derives keywords and pain phrases, writes platform-native drafts in the
founder's voice, distributes across 26 platforms, and engages in conversations where the product
genuinely helps. Every draft is grounded in real product facts. No fabricated stats, no made-up
testimonials, no invented features. Every piece of content is scrubbed for AI tells and em dashes.
The approval queue is on by default; autopilot is unlocked only after the drafts have earned trust.
Engagement is scored at 6h, 24h, 72h, 7d; the system tunes keywords, platforms, and timing from
real data. The four-word brand theme: honest, helpful, empowering, great value.

## Positioning
MarquIQ replaces a full-time marketing hire, not a social media scheduler. It sits above
tools like Buffer, Postiz, and Hootsuite and operates the earlier and later steps those tools
never touch: research, drafting, engagement, measurement, and learning.

## Pricing
- Starter: 79 USD/mo. 3 products, 200 posts/mo, 500 reply-guy scans/mo, all 26 platforms, approval queue on by default, manual reply approval, 48-hour support.
- Pro: 149 USD/mo. 5 products, 1,200 posts/mo, 3,000 reply-guy scans/mo, autopilot-eligible after trust ramp, HARO pitching, auto-tuning, API access, 24-hour support.
- Agency: 499 USD/mo. 25 products, 5,000 posts/mo, 15,000 reply-guy scans/mo, multi-persona replies, MCP server access, Slack support with 8-hour SLA, one-hour kickoff call.
- 14-day free trial on every plan. No credit card up front. Annual billing is 20 percent off. Per-post and per-scan overages are metered at transparent rates.

## Feature detail
- Content engine: crawls product, derives keywords, writes platform-native drafts, runs a second editor LLM pass when the first draft reads generic.
- Reply engine: scans conversations on Reddit, Hacker News, Indie Hackers; drafts replies only where the product genuinely fits; human approval on Reddit, queue-only on Hacker News.
- HARO automation: monitors Featured.com, Qwoted, Terkel; drafts pitches; human approval before send.
- Multi-platform distribution: 26 platforms across social (X, LinkedIn, Reddit, Bluesky, Threads, Mastodon, Facebook groups), dev communities (Hacker News, Indie Hackers, Dev.to, Hashnode, lobste.rs), Q&A (Quora, Stack Overflow), publishing (Medium, Substack, Beehiiv, newsletter syndication), and pitch destinations (HARO/Featured.com, Qwoted, Terkel, MentionMatch). Per-platform rate limits, daily caps, and ToS-compliant link policies encoded in the adapter layer.
- Cross-product dedupe: Jaccard similarity against the last 14 days of drafts so multi-product orgs do not cannibalize themselves.
- UTM attribution: outbound links are UTM-stamped automatically; an attribution endpoint records clicks, signups, and conversions back to the originating post.
- RSS ingestion: each product can point at an RSS feed; new entries become draft content automatically.
- Evergreen recycling: high-scoring posts older than 90 days re-enter the queue with a 45-day cooldown.
- Outbound webhooks: Stripe-style HMAC-SHA256 signed webhooks for content.posted, content.failed, approval.needed, reply.detected, attribution.recorded.
- Style enforcement: em dashes are banned in product and in all customer-facing content. A scrubber strips them before any draft is queued.

## Blog categories
### Autonomous marketing (https://marquiq.com/blog/category/autonomous-marketing)
What changes when marketing runs itself across 26 platforms. Patterns and playbooks for solo founders automating distribution.

- [Autonomous Marketing for Solo Founders](https://marquiq.com/blog/autonomous-marketing-guide): What autonomous marketing is, where it differs from scheduling, and the loops a solo founder runs without losing voice or getting banned.

### Reply guy (https://marquiq.com/blog/category/reply-guy)
Engagement strategy for solo founders who would rather build. Reddit, HN, Indie Hackers, Dev.to — automated research, real relationships.

- [Reddit Marketing for SaaS (No Bans)](https://marquiq.com/blog/reddit-marketing-for-saas-founders): How to market a SaaS on Reddit without running afoul of subreddit rules, mods, or anti-spam filters. Real rules, real wording, real examples.
- [Build a Reply Engine Without Bans](https://marquiq.com/blog/build-reply-guy-without-getting-banned): The guardrails that separate a reply engine that drives signups from one that kills accounts. Based on twelve products run live on Reddit and HN.

### Content distribution (https://marquiq.com/blog/category/content-distribution)
One brief, 26 platforms, zero retyping. Idempotency, rate limits, token refresh, attribution — the reality behind serious distribution.

- [Multi-Platform Distribution Playbook](https://marquiq.com/blog/multi-platform-distribution-guide): Nine platforms, one queue, zero double-posts. Distribute across Reddit, HN, LinkedIn, X, and the rest without losing your voice or your accounts.

### Comparisons (https://marquiq.com/blog/category/comparisons)
Honest breakdowns of MarquIQ against Postiz, Buffer, Hootsuite. What each does best, where each falls apart, when to pick the other.

- [MarquIQ vs Postiz: Honest Comparison](https://marquiq.com/blog/marquiq-vs-postiz): Postiz is a great open-source scheduler. MarquIQ is autonomous marketing. Where each fits, where they overlap, and how to pick for your stage.

### HARO and PR (https://marquiq.com/blog/category/haro)
Featured.com, Qwoted, Terkel, and the world after HARO. Automating pitches without becoming the noise journalists filter out.

- [Life After HARO: A 2026 PR Playbook](https://marquiq.com/blog/haro-replacement-playbook): HARO sunset in 2024. Where journalists source quotes now, how the new tools compare, and a template pitch that works in the post-HARO era.

### Fundamentals (https://marquiq.com/blog/category/fundamentals)
Plain-English explainers: AEO, GEO, attribution, UTMs, idempotency, dedupe, E-E-A-T, voice enforcement, why AI content fails.

- [Answer Engine Optimization (AEO) for SaaS](https://marquiq.com/blog/answer-engine-optimization-saas): How to get cited when someone asks ChatGPT, Claude, or Perplexity for SaaS recommendations. The structural signals that actually move the needle.
- [What Is Generative Engine Optimization?](https://marquiq.com/blog/what-is-generative-engine-optimization): GEO is making your content citable by AI engines like ChatGPT, Claude, and Perplexity. What it is, how it differs from SEO, and how to start.
- [Why AI Marketing Content Fails (and Fixes)](https://marquiq.com/blog/why-ai-content-fails): Em dashes, leverage, robust, and the other tells that kill AI marketing content. A practical scrubber and second-pass editor approach.

### Playbooks (https://marquiq.com/blog/category/playbooks)
Step-by-step guides: marketing a SaaS with no team, marketing for devs, first 30 days, launch week, moving off Buffer, ban scares.

- [Market a SaaS With No Marketing Team (2026)](https://marquiq.com/blog/market-saas-without-marketing-team): A realistic playbook for solo SaaS founders who can't afford a marketing hire. What a one-person marketing loop looks like, costs, and what to skip.
- [Marketing for Devs Who Hate Marketing](https://marquiq.com/blog/marketing-for-developers-who-hate-marketing): A marketing playbook that respects how developers think. Ship the craft, let the truth do the work, and automate the parts that feel fake.

## Frequently asked questions
### What is MarquIQ?
MarquIQ is an autonomous marketing system for solo SaaS founders, developers, and app builders. It researches a product, writes platform-native content in the founder's voice, distributes across 26 platforms, and engages in conversations where the product genuinely helps. The founder stays in the loop through an approval queue that is on by default. Every draft is grounded in real product facts and scrubbed for AI tells and em dashes. The product's four-word brand theme is: honest, helpful, empowering, great value.

### How is MarquIQ different from a scheduler like Buffer or Postiz?
Schedulers move posts from your clipboard to platforms on a calendar. MarquIQ runs the earlier steps: researching the product, drafting platform-native copy grounded in real context, detecting cross-product duplicate content, and engaging in replies. Scheduling is a feature, not the product.

### Which platforms does MarquIQ support?
26 platforms across five surfaces. Social: Twitter/X, LinkedIn, Reddit, Bluesky, Threads, Mastodon, Facebook groups. Developer communities: Hacker News (queue-only), Indie Hackers, Dev.to, Hashnode, lobste.rs. Q&A: Quora, Stack Overflow. Publishing: Medium, Substack, Beehiiv, newsletter syndication. Pitch destinations: HARO/Featured.com, Qwoted, Terkel, MentionMatch. Each adapter encodes per-platform rate limits, link policy, voice rules, and ToS-compliant posting quirks.

### Will MarquIQ get my accounts banned?
We refuse to build features that violate platform ToS. Reddit replies are always human-approved. Hacker News is queue-only for copy-paste. Per-platform daily caps are enforced. Token refresh is proactive so you never get locked out mid-flow.

### How does MarquIQ handle my data and credentials?
Per-organization encryption keys, audit logs for every credential access, proactive token refresh, and a one-hour revocation window. The master encryption key lives only on the VPS, never in Git.

### What is the reply guy feature?
The reply engine scans conversations across Reddit, Hacker News, Indie Hackers, and similar venues. When a conversation is a genuine fit for your product, MarquIQ drafts a reply that sounds like you and routes it to your approval queue. Confidence-based routing means you only review the grey-zone cases.

### How does MarquIQ handle AI-written content sounding like AI?
Every draft runs through a scrubber that strips em dashes, softens common AI tells, and enforces your brand voice examples. A second LLM pass critiques and redrafts when the first draft reads generic. You can set banned phrases per product.

### Does MarquIQ support HARO-style pitching?
Yes. The HARO module monitors Featured.com, Qwoted, Terkel, and similar platforms for queries that match your product expertise, then drafts a pitch from the product context. Every pitch needs your approval before sending.

### How does MarquIQ measure what works?
Every post is scored at 6, 24, and 72 hours plus 7 days. The tuning engine surfaces suggestions: reduce cadence on a platform, drop an underperforming keyword, or shift timing. You get data-backed nudges, not guesswork.

### Does MarquIQ offer attribution tracking?
Yes. Outbound links are UTM-stamped automatically, and an attribution inbound endpoint records clicks, signups, and conversions back to the originating post. A pixel fallback covers pages where JavaScript isn't feasible.

### How much does MarquIQ cost?
Starter is 79 USD a month: 3 products, 200 posts, 500 reply-guy scans, all 26 platforms, approval queue on by default. Pro is 149 USD a month: 5 products, 1,200 posts, 3,000 reply-guy scans, autopilot-eligible, HARO pitching. Agency is 499 USD a month: 25 products, 5,000 posts, 15,000 reply-guy scans, multi-persona replies, MCP server, Slack support. All plans include a 14-day free trial with no credit card up front. Annual billing is 20 percent off.

## Contact
- Support: support@marquiq.com
- Press: press@marquiq.com
- Status: https://status.marquiq.com